Expo Dubai

CLIENT

Ministry of Foreign Affairs

DATE

2021

CATEGORY

Content & Films, Experience design

  • DIRECTOR | Ran Tzahor
  • PRODUCTION | AVS

Expo Dubai

DATE

2021

  • DIRECTOR | Ran Tzahor
  • PRODUCTION | AVS

Expo 2021 Dubai featured technological achievements for all nations. We collaborated with the Ministry of Foreign Affairs on the digital display in the Israeli Pavillion to show the country's latest innovational breakthroughs.

Mask group (10) (1)

Everyone who visited the fair knew Israel leads in the hi-tech world. How do you take groundbreaking achievements such as the launch of the Bereshit spacecraft and communicate them to a new audience?

Technological innovation - you must feel it. We created a peripheral visual experience projected all around the pavilion.
We combined video and photography, 2D and 3D graphics, and drone images to carry the visitors to a world much bigger than the room they expected.

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